We work with new Farmers Insurance agents who are opening their own office and need to properly promote and represent the Farmers brand with signage. Over the past two years, we have worked with over twenty-five agents to fabricate and install a variety of signs from banners to building signs, window graphics to lobby signs, and post & panels to lighted cabinet signs. The regional office appreciates and trusts the work we do for the agents, as well as our adherence and attention-to-detail of a rather large set of brand standards and logo formats.
The photos show our some of the projects we have completed for Farmers agents. Included are a variety of exterior signs which showcase the Farmers logo and brand colors. Examples include the post and panel signs, illuminated cabinet signs, storefront window graphics, lobby signs, pylon inserts, vehicle magnets, banners, and building signs.
Farmers Insurance was established in 1959 with the goal of helping its customers plan wisely for the unexpected but also helping to restore order when it occurs. Today, the companies comprising the Farmers Insurance Group of companies make up one of the country’s largest insurers of vehicles, homes, small businesses and provide a wide range of other insurance and financial services. They are proud to serve more than 10 million households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and almost 21,000 employees.
Each agent has different needs depending on where they choose to open their office. Agents often they choose existing buildings or plazas where occasionally existing sign structures are available. The opposite can also be the case, whereby agents need to build the signs from scratch, structure and all. We offer options to our clients but 
always stay within brand guidelines set by Farmers. Other factors include permitting requirements which vary depending on physical office location.
After we understand what the client needs, we share renderings of the signs for their approval. Once we have the agent’s confirmation, we send the designs through a rigorous review by Farmers’ corporate marketing for final acceptance prior to fabrication and installation. We use a variety of materials based on the type of sign. Farmers Corporate specifies the base materials, including being very specific such as which manufacturer’s product should be used. An example is the 3M Translucent Vinyl we use for signs. Dependent on the specific need from the vendor, township code, and building structure we can install signage in a variety of sizes and dimensions.
When our work is finished, our team always receives high remarks from both Farmers’ regional office and the agents with whom we work. We know the brand guidelines, use the required materials, and sometimes work under tight time constraints to fabricate and install the signs so the agents can open their new offices.
If you are looking for a sign company that has experience following strict brand standards and wants the project to be managed smoothly, consider Spark Signs & Graphics. We specialize in high quality outdoor and indoor signs of all types, vehicle wraps and trade show and event displays. Call us at 724-510-0677, check us out at www.sparksigns.com, or visit our showroom in the North Hills of Pittsburgh.
